This sounds like the worst minor league baseball promotion idea of all time.
Andy Milovich, the GM of the Texas Rangers’ Single-A affiliate Myrtle Beach Pelicans, made a promise to a 10-year-old boy battling brain cancer — get 10,000 likes on his Facebook page and Milovich would get a prostate exam during the seventh inning stretch of a game. Whatever happened to just giving people free tickets and swag?
The 10-year-old got 10,000 likes (because who doesn’t want to cheer up a kid AND watch a grown man get his ass fingered on a giant screen?) and Milovich made good on the promise. A local doctor performed the routine exam while cameras filmed Milovich from the neck up that aired live on the scoreboard. Milovich sang Take Me Out to the Ballgame while the doc checked that everything was OK inside Milovich’s dugout.
“It wasn’t bad,” said Milovich, 45, who never had had the procedure. “The doc was done maybe 15 seconds into the song. I think my next exam is going to be a significant letdown.”
Next week — free mammograms for all fans over 300 pounds.
[via Deadspin]