Sports
by David Covucci on June 16, 2014

mcdonalds-world-cup

Never underestimate a brand’s ability to capitalize on world events that aren’t even tangentially related to its product.

Thus, we have a McDonald’s commercial with upbeat, jazzy tunes and soccer trick shots the company insists aren’t CGI. It’s timed, obviously, to coincided with this soccer tournament going on in Brazil.

I’m not sure what it’s selling, but it’s a lovely ad to watch.

David Covucci

About David Covucci...

David Covucci is writerer-bloggerer for BroBible dot com. He loves Twitter and whiskey. He can be reached at david.covucci@brobible.com.