Strange story leads to a strange video here. Apparently, Shane Battier has some sort of pregame ritual that involves drinking Bud Light. Knowing this and/or completely making it up, Bud Light decided to surprise Shane Battier by giving him a truckload of America's favorite beer for people who don't want to spend that much money at the bar and are put on the spot by the bartender without first consulting the prices.
The only logical thing to do with this much beer is to start crushing six packs before every game. I mean, it is the playoffs. Time to go above and beyond, Shane.