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Top-notch French wine in a pop-top can

By / 10.23.12

DrinksBusiness


Wine packaging is constantly evolving, from bottle to box and cork to cap, but only now has it become truly accessible to all. Winestar will offer high-quality French wine in handy single-serving cans.

Winestar is claiming a “new revolution in high-quality wine consumption” as it offers a range of premium French wines in cans.

The first wine in a can will come from Château de l ‘Ille, in Corbières. Winestar also claim they will bring a “Best Selection”, which will feature wines from smaller and less well-known vineyards.

I’m not sure I buy the “new revolution” angle. I know they’re specifically referring to the fact that it is high quality juice, but I’ve had some pretty decent grapes from a can. Sofia? That stuffs my jam on NYE. I’ve even had wine from a juice box before. Sure I had already been tailgating for five hours when I tried it, but that doesn’t mean it wasn’t the pinnacle of vinification. I certainly believed at the time that it was worthy of a spot at the Paris Wine Tasting of 1976.

Corbières to come in a can [TDB]


TAGScanned winefrench wineFrench wine in a canwine in a canwinestar
Colin Joliat
About Colin Joliat... Colin Joliat is the 2nd best person to ever come from Flint, Michigan, behind only Andre "Bad Moon" Rison. He covers the food & alcohol industries with two parts information, one part comedy, and one part WTF is wrong with this guy. When not passing off drinking as research, he can typically be found in parks trying to trick people into believing he's funny. Follow him on Facebook.

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