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Stone Brewing celebrates 15 years with ‘Lukcy Basartd Ale’

By / 10.30.12

Stone Brewing Co. is re-releasing “Lukcy Basartd Ale,” and it was clearly bottled by people who were hammered at the time.

StudioSchulz


Stone Brewing’s shtick has always been talking down to their consumers. It’s not a new idea, but it’s certainly entertaining. It’s a good way to insulate themselves from people that want to complain about their beers being over-hopped or too flavorful for their weak mouths. Hey, they warned you. It also serves as interesting packaging. Lukcy Basartd Ale takes things a step further by mimicking the drunken shit-talk we’ve all been on the receiving end of at one time or another. It’s fitting for a beer that’s a blend of Arrogant Bastard Ale (7.2% ABV), Double Bastard Ale (7.2% ABV), and OAKED Arrogant Bastard Ale (10.5% ABV). If you can read this with ease, it’s probably time to switch to water.

Lukcy Basartd Ale, along with Double Bastard, shipped yesterday, so look for it next time you wander by the beer store.

Stone Brewing



TAGSCraft BeerDouble BastardLukcy Basartd AleStone BrewingStone Brewing Co
Colin Joliat
About Colin Joliat... Colin Joliat is the 2nd best person to ever come from Flint, Michigan, behind only Andre "Bad Moon" Rison. He covers the food & alcohol industries with two parts information, one part comedy, and one part WTF is wrong with this guy. When not passing off drinking as research, he can typically be found in parks trying to trick people into believing he's funny. Follow him on Facebook.

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