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New beer labeling takes the guesswork out of drinking

By / 07.29.13

Graphic designer Ifat Zexer created new packaging and labeling for beer that makes it easier to know what you’re getting. With experimentation at an all time high, this could really come in handy. The labels are simple and descriptive, giving you the style, ingredients, ABV, and general taste profile. I wouldn’t want to use any of the clear bottles, but the label itself is brilliant.

More images of Ifat Zexer’s demijhon beer bottles here.


TAGSbeer labelsbetter beer labelsdemijhon bottlesdemijohn bottlesgraphic design beer labelsidat zexerscientific beer labels
Colin Joliat
About Colin Joliat... Colin Joliat is the 2nd best person to ever come from Flint, Michigan, behind only Andre "Bad Moon" Rison. He covers the food & alcohol industries with two parts information, one part comedy, and one part WTF is wrong with this guy. When not passing off drinking as research, he can typically be found in parks trying to trick people into believing he's funny. Follow him on Facebook.

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