A company that somehow exists has released an anthology of Latin Authors using ink that upon contact with the sun and air, begins to disappear. After two months time, all ink in the book will be completely invisible. 

“Books are very patient objects,“ says the video. "We buy them, and then they wait for us to read them. Days, months, even years. That’s OK for books, but not for new authors. If people don’t read their first books. They’ll never make it to a second.”

Although we often toss around superlatives here on the internet,  this may quite possibly may be the dumbest invention of all time. Not only does this prevent someone from actually reading a book that they used MONEY to PURCHASE, but it also prevents re-reads, re-sells (a huge component of book sales), and pretty much anything anyone would ever use a book for.

Want to keep it for your library? Nope. Want to SHARE the book with someone so the author becomes POPULAR, and becomes WELL-KNOWN enough to write a SECOND BOOK? Nah. 

 If first time writers can't make it to their second book, there is a reason. It's called writing a good f*cking book. There's no way the participating writers can be cool with this. They're essentially admitting their books are sh*t and that no one wants to read them and f*ck the ink's gone. 

This is some weird form of reverse censorship, and as an aspiring writer homie, I'm like, embarassed. Humiliated. Pissed. F*ck. 

[H/T: Mashable]