From the Daily Mail:
With the help of a slide rule and caliper, Rouillon spent years measuring changes in the orientation of the breasts of 130 women.
He carried out his research at the Centre Hospitalier Universitaire (University Hospital) in Besançon.
Capucine, a 28-year-old woman participant in the professor's in-depth study, swears by the results.
She said she has not worn a bra for two years
She added: 'There are multiple benefits: I breathe more easily, I carry myself better, and I have less back pain.'
And if you were wondering, that's Sofia Vergara up there. She has nothing and everything to do with this story. Don't think too hard on it.