A newly formed German liquor company has a distillation process that we don't think has been seen so far in the alcohol business—before being packaged and shipped off, its rum, whiskey, and vodka is poured on naked models and playmates. Somehow, someway, every health agency seems cool with this.

To really appreciate what G Spirits is doing, you need to go its [NSFW] website. Specifically the "About Us" section.

These are the creators:

Looks about right. And this is their mission statement:

Fo us there is nothing more than the erotism of a beautiful woman. To create the perfect taste we let every single drop of our spirits run over the breasts of a special type of woman, a type we recognize in this liquor.  

This sensuality awakens the true character of our brands and gives them an identity, a soul, a spirit, a G-Spirit.

I love this. It's like taking every creepy Eurotrash pickup line you ever hear in a douchey club ("Your figure, I love the erotism of your figure. I do not need anything more than this figure") and using it to justify charging $150 for a bottle of liquor.

And the really sad thing? I'm sure they've gotten plenty of orders.

H/T: Complex