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Esurance Is Giving Away the $1.5 Million It Saved on a Super Bowl Ad to Someone on Twitter

By / 02.02.14

Esurance discovered they could save $1.5 million by buying an ad right after the Super Bowl aired instead of during it. 

But rather than keep the money, they are giving it away to someone who tweets using the hashtag #EsuranceSave30.

Here's the video explaining the decision. 

Now that's how you build buzz. You have until Tuesday to enter. 

[Via BuzzFeed]


TAGSesuranceGiveawaysJohn Krasinski
David Covucci
About David Covucci... David Covucci is writerer-bloggerer for BroBible dot com. He loves Twitter and whiskey. He can be reached at david.covucci@brobible.com.

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