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The viral ‘add drama’ button makes a triumphant return

By / 01.24.13

Last year, a clever video promoting TNT in the Netherlands featured a button that bystanders could press leading to a cataclysmic eruption of drama around them. The button’s back for a part 2 and, surprisingly, it’s just as good.

That was great. Even better would be if the button weren’t part of a promotional stunt and random people were getting kidnapped and shot in the middle of the street for pressing a button without knowing what it did. Maybe more people wouldn’t tune into TNT because they’d be dead, but we’d all learn an important lesson about why buttons shouldn’t just be pressed all willy nilly. It’s a lesson we all need.


TAGSAdd drama buttonNetherlandsTNT add drama buttonVideoVirl marketing
Chris Spags
About Chris Spags... "Internet Heartthrob" Chris Spags is a former comic and the founding editor of Guyism.com. In addition to overseeing all Guyism content and business development, he covers Humor for the site daily. He was recognized on the street once and it was awesome.

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