A pre-existing Simpsons ride—in addition to a new attraction based on the alien characters Kang & Kodos—will form the centerpiece of the park. Bros will be happy to note that Duff's beer and Krusty Burgers will be served at a functioning Moe's Tavern. Lard Lad's Donuts will be sold down the street.
What's kind of interesting about the whole thing is that the average Simpsons fan is now, what, in his mid-30s? Wouldn't this mark the first time ever that a theme park is banking on dads to drag their kids to a theme park? Relevant Onion article.
[H/T: Huffington Post]