Were you expecting anything else? GTA has a tried-and-true formula for its covers—there's always at least one tough looking dude holding a gun (normally on the right side of the box) and, traditionally, a hot female is located on the left side. This time, she's holding an iPhone because Rockstar is nothing if not relevant.
For comparison's sake, below are the covers of GTA V's predecessors.
Delays have pushed GTA V's release to September 17 of this year. Which seems like a long, long time away.